Self-assessment: INTRODUCTION

  1. self-assessment-solution-lifecycle
  2. Solution Lifecycle Model
This entry is part 1 of 21 in the series selfassessment

Since 2002, GISTICS has asked consultants and project leaders about their experience of defining the business case and user requirements for digital asset management in marketing.

In this series you will find summarized the inputs of several dozen DAM professionals.

The figure below depicts the five basic phases of what we call a solution lifecycle, emphasizing set of essential questions that most firms answer in the course of executing a DAM strategy.

Solution Lifecycle Model

Solution lifecycle model frames the importance of essential questions that all buyers must answer to the satisfaction of a decision making team.

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