DAM On-demand
Business Case for On-Demand Delivery of Digital Asset Management
Total cost of ownership models for enterprise, departmental, and workgroup-class DAM solutions
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ABSTRACT
This 16-page executive white paper analyses a three-year cost of ownership of three classes of DAM capabilities, answering the following questions:
- What types of digital files should management consider putting into an asset repository?
- What is an enterprise asset repository?
- What are the key functions of DAM to assist with marketing operations?
- What are the key elements of on-demand delivery of DAM?
- What are the total lifecycle costs for workgroup-class DAM, comparing costs of office deployment of DAM versus an on-demand DAM service?
- What are the total lifecycle costs of departmental DAM, comparing costs of an internally deployed DAM versus on-demand delivery of DAM?
- What are the total lifecycle costs of large enterprise DAM, comparing costs of internally deployed DAM versus the on-demand delivery of DAM?
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