In this stage of the Solution Lifecycle, most customers have a successfully deployed, stable DAM system. Before they can move, they must “work through” several essential questions:

Essential ROI benchmarks
What are the essential benchmarks that validate return on investment?

• Reduction in duplicate purchasing of assets. More repurposing
• Improved accessibility to assets
• Improved time to market
• Reduction in production and distribution costs
• Improved quality i.e., deliver the right asset the first time
• Conformity to brand standards – keeping more executions on brand
• Rights compliance – lower risk and avoidance of law suits
• Lowest cost to get system up and maintained

What else have you found in your experience?