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	<title>DAM for Marketing</title>
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	<link>http://damformarketing.com</link>
	<description>Interviews and Conversations About Digital Asset Management in Marketing Operations and Supply Chains</description>
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		<title>Thank you</title>
		<link>http://damformarketing.com/general/thank-you/</link>
		<comments>http://damformarketing.com/general/thank-you/#comments</comments>
		<pubDate>Thu, 18 Feb 2010 10:21:17 +0000</pubDate>
		<dc:creator>Nikhil Admin</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://damformarketing.com/?p=1252</guid>
		<description><![CDATA[Thank you for your request for the White Paper. An e-mail will be sent to you on the email address that you have provided. Please click on the link in the e-mail to download your copy.





		
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			Stumble upon something good? Share it on [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>WP2: Achieving Marketing Efficiencies</title>
		<link>http://damformarketing.com/general/wp2/</link>
		<comments>http://damformarketing.com/general/wp2/#comments</comments>
		<pubDate>Thu, 18 Feb 2010 05:59:03 +0000</pubDate>
		<dc:creator>Nikhil Admin</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://damformarketing.com/?p=1223</guid>
		<description><![CDATA[Achieving Marketing Efficiencies: A Chief Marketing Officer imperative
 
 
 
The focus on higher profitability and cost savings has increasingly put pressure on marketing
management to demonstrate marketing effectiveness and improve marketing efficiencies.
Marketing departments when benchmarked against financial planning, sales, customer support,
manufacturing and other corporate functions within a company are coming up short on systems
and procedures [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>WP1: On Demand Delivery of DAM</title>
		<link>http://damformarketing.com/general/wp1/</link>
		<comments>http://damformarketing.com/general/wp1/#comments</comments>
		<pubDate>Thu, 18 Feb 2010 05:55:23 +0000</pubDate>
		<dc:creator>Nikhil Admin</dc:creator>
				<category><![CDATA[General]]></category>

		<guid isPermaLink="false">http://damformarketing.com/?p=1220</guid>
		<description><![CDATA[Impact of Automating the Management and International Distribution of
Approved Marketing Content, Reusable Media Components, and Digital Assets
on Multichannel Product Launches, Field Sales Productivity,
and Brand-Voice Consistency
On-Demand Delivery of Digital Asset Management in Global Marketing Operations
Impact of Automating the Management and International Distribution of Approved Marketing Content, Reusable Media Components, and Digital Assets on Multichannel Product Launches, Field Sales Productivity, and Brand-Voice [...]]]></description>
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		<item>
		<title>Skills of DAM professionals</title>
		<link>http://damformarketing.com/interview-content/skills-of-dam-professionals/</link>
		<comments>http://damformarketing.com/interview-content/skills-of-dam-professionals/#comments</comments>
		<pubDate>Mon, 16 Nov 2009 17:00:46 +0000</pubDate>
		<dc:creator>Peter van Teeseling</dc:creator>
				<category><![CDATA[Interview]]></category>

		<guid isPermaLink="false">http://damformarketing.com/?p=1008</guid>
		<description><![CDATA[This entry is part 15 of 16 in the series Workflow innovation at NewsdaySKILLS OF DAM PROFESSIONALS
MM: Are there any other particular technologies or other kinds of complementary skills that a DAMster should have?
JK: I think a DAMster should have as much knowledge about Adobe’s Creative Suite as they can obtain. I know that’s a [...]]]></description>
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		<slash:comments>0</slash:comments>
	
		<series:name><![CDATA[Workflow innovation at Newsday]]></series:name>
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		<title>Careers in DAM</title>
		<link>http://damformarketing.com/interview-content/careers-in-dam/</link>
		<comments>http://damformarketing.com/interview-content/careers-in-dam/#comments</comments>
		<pubDate>Sun, 15 Nov 2009 17:00:52 +0000</pubDate>
		<dc:creator>Peter van Teeseling</dc:creator>
				<category><![CDATA[Interview]]></category>

		<guid isPermaLink="false">http://damformarketing.com/?p=1006</guid>
		<description><![CDATA[This entry is part 15 of 16 in the series Workflow innovation at NewsdayHands-on skills
MM: Perhaps you can speak to some of the more human and/or professional dimensions of a DAM practitioner? You led off today talking about your 19-year career and working your way from the bottom up. Now you have 150 or so [...]]]></description>
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		<series:name><![CDATA[Workflow innovation at Newsday]]></series:name>
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		<title>Huge files across corporate networks</title>
		<link>http://damformarketing.com/interview-content/huge-files-across-corporate-networks/</link>
		<comments>http://damformarketing.com/interview-content/huge-files-across-corporate-networks/#comments</comments>
		<pubDate>Sat, 14 Nov 2009 17:00:09 +0000</pubDate>
		<dc:creator>Peter van Teeseling</dc:creator>
				<category><![CDATA[Interview]]></category>

		<guid isPermaLink="false">http://damformarketing.com/?p=1003</guid>
		<description><![CDATA[This entry is part 14 of 16 in the series Workflow innovation at NewsdayMM: So daily production workflow would then include pulling many large files across the network. How did you accommodate that? Do you have a separate network over which you pull these files? Or does it take place on your basic corporate network?
JK: [...]]]></description>
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		<series:name><![CDATA[Workflow innovation at Newsday]]></series:name>
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		<title>IT support of DAM</title>
		<link>http://damformarketing.com/interview-content/it-support-of-dam/</link>
		<comments>http://damformarketing.com/interview-content/it-support-of-dam/#comments</comments>
		<pubDate>Fri, 13 Nov 2009 17:00:04 +0000</pubDate>
		<dc:creator>Peter van Teeseling</dc:creator>
				<category><![CDATA[Interview]]></category>

		<guid isPermaLink="false">http://damformarketing.com/?p=1001</guid>
		<description><![CDATA[This entry is part 13 of 16 in the series Workflow innovation at NewsdayMM: Would you speak to your IT infrastructure? How has it grown since the inception of your Cumulus DAM, in terms of your network topology, bandwidth requirements, storage, servers, and stuff like that?
JK: That’s an interesting story. The Canto Cumulus solution was [...]]]></description>
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		<series:name><![CDATA[Workflow innovation at Newsday]]></series:name>
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		<item>
		<title>3 Workflow automation strategies</title>
		<link>http://damformarketing.com/interview-content/3-workflow-automation-strategies/</link>
		<comments>http://damformarketing.com/interview-content/3-workflow-automation-strategies/#comments</comments>
		<pubDate>Thu, 12 Nov 2009 17:00:09 +0000</pubDate>
		<dc:creator>Peter van Teeseling</dc:creator>
				<category><![CDATA[Interview]]></category>

		<guid isPermaLink="false">http://damformarketing.com/?p=999</guid>
		<description><![CDATA[This entry is part 12 of 16 in the series Workflow innovation at NewsdayMM: Let’s get your take on three basic philosophies for workflow. First, we have the top-down, complex, and expensive policy-managed routing systems that can model and automate for complex enterprise-wide workflows. Second, you might have a prebaked workflow system that says, “Here [...]]]></description>
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		<slash:comments>0</slash:comments>
	
		<series:name><![CDATA[Workflow innovation at Newsday]]></series:name>
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		<title>Process innovations from the bottom-up</title>
		<link>http://damformarketing.com/interview-content/process-innovations-from-the-bottom-up/</link>
		<comments>http://damformarketing.com/interview-content/process-innovations-from-the-bottom-up/#comments</comments>
		<pubDate>Wed, 11 Nov 2009 17:00:25 +0000</pubDate>
		<dc:creator>Peter van Teeseling</dc:creator>
				<category><![CDATA[Interview]]></category>

		<guid isPermaLink="false">http://damformarketing.com/?p=997</guid>
		<description><![CDATA[This entry is part 11 of 16 in the series Workflow innovation at NewsdayMM: If I were to summarize; one, you had a technology that integrated seamlessly with Mac and PC users.
Two, Cumulus accommodated all the file types and media formats that you use and has plugins and a developer community to address new or [...]]]></description>
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		<slash:comments>1</slash:comments>
	
		<series:name><![CDATA[Workflow innovation at Newsday]]></series:name>
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		<title>DAM-enabled workflows support fieldsales</title>
		<link>http://damformarketing.com/interview-content/dam-enabled-workflows-support-fieldsales/</link>
		<comments>http://damformarketing.com/interview-content/dam-enabled-workflows-support-fieldsales/#comments</comments>
		<pubDate>Tue, 10 Nov 2009 17:00:34 +0000</pubDate>
		<dc:creator>Peter van Teeseling</dc:creator>
				<category><![CDATA[Interview]]></category>

		<guid isPermaLink="false">http://damformarketing.com/?p=995</guid>
		<description><![CDATA[This entry is part 10 of 16 in the series Workflow innovation at NewsdayMM: This calls attention to another core concept of creative support DAMs: optimization for creative workflows and work-in-process files—as opposed to repository and distribution DAMs optimized for central management and access-control functions.
In particular, DAMs that work well in creative and work-in-process workflows [...]]]></description>
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		<series:name><![CDATA[Workflow innovation at Newsday]]></series:name>
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